CANCER THERAPY ADVISOR DIGITAL METRICS

Average Monthly Page Views
332,718
 
E-newsletter subscribers
59,754
 
Average web ad click rate
0.27%
Average Monthly Unique Visits
136,430
 
Newsletter Open rate
17%
 
Average app click rate
0.33%

 
  • Audience: Healthcare practitioners that specialize in the treatment of oncology
 
  • Highlights:
  • April 2017: Cancer Therapy Advisor posted a 20% year over year increase in traffic in April and surpassed 300,000 page views for the 11th straight month.
  • March 2017: Cancer Therapy Advisor posted the most traffic in a single month in the last two years with more than 370,000 page views in March. Coverage of the Hematology/Oncology Pharmacy Association (HOPA) Annual Conference helped provide a boost.
  • December 2016: Cancer Therapy Advisor finished 2016 with its second highest single-month page view total in December as traffic jumped 16% year over year. Conference coverage from ASH and SABCS helped fuel the spike in traffic.
  • September 2016: Cancer Therapy Advisor produced its highest single-month page view total of 2016 as traffic increased for the fourth consecutive month.
  • August 2016: Cancer Therapy Advisor continued to drive up engagement as page views per visit increased 6% MoM and 21% YoY compared to August of 2015.
  • July 2016: Posted its most page views in a single month so far this year in July, recording a 9% YoY increase.
  • June 2016: Posted its second-highest monthly page view total of 2016 with more than 300,000 page views.