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Haymarket Medical Network Launches Ophthalmology Advisor

FOR IMMEDIATE RELEASE

New website address needs of practicing clinicians

NEW YORK, NY, September 22, 2020 – Haymarket Medical Network today launched Ophthalmology Advisor, a new digital resource that empowers ophthalmology healthcare professionals with comprehensive clinical, surgical, and pharmaceutical information.

Ophthalmology Advisor meets the informational and educational needs of ophthalmology specialists by offering the same timely and high quality information that clinicians have come to expect from the Haymarket Medical Network. Clinicians will stay apprised of academic research, clinical guidance, and the technological advancements shaping ophthalmology through engaging and interactive content, including insights from experts and practical tools to ensure optimal patient outcomes.

Bill Kekevian will serve as medical editor and oversee the day-to-day operations, supported by Leo Avila who will manage sales and business development. The two bring a combined 28 years of experience in the eye care market.

“Our existing resources within the Haymarket Medical Network are already utilized by a large percentage of eye care professionals. This makes Ophthalmology Advisor a natural evolution for us,” said Mike Graziani, President, Medical Communications Group. “We look forward to providing this audience with the best clinical information and tools to guide their patient care and surgical practice.”

For more information, visit www.ophthalmologyadvisor.com.

About Haymarket Medical Network

Haymarket Medical Network reaches healthcare practitioners through a multichannel environment that includes more than a dozen unique brands offered across multiple formats – web, app, print and live events. Its inter-connectivity allows users to move from brand to brand to discover the relevant content they need to make practice-related decisions. Included in the network is renowned drug database MPR, continuing medical education company myCME, as well as an expanding portfolio of websites that deliver news and feature content targeting specific therapeutic areas such as Cardiology Advisor, Infectious Disease Advisor, Oncology Nurse Advisor and more. To learn more, visit www.haymarketmedicalnetwork.com.

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Contact

Kelley Slavik, Communications Manager

kelley.slavik@haymarketmedia.com

Haymarket Media Partners with Expertscape

FOR IMMEDIATE RELEASE          

The two medical information specialist companies combine forces 

New York, NY – August 25, 2020 – Haymarket Media, Inc, a leading provider of clinical information for healthcare professionals, is pleased to announce a partnership with Expertscape Inc, the preeminent source for ranking and finding medical experts across more than 29,000 biomedical topics. 

The Haymarket Medical Network (HMN) is a digital platform of 19 medical brands delivering a drug database, features, CME, diagnostic information, and point-of-care tools to assist healthcare professionals (HCPs) in the decision making process. Each month hundreds of thousands of HCPs visit the brands in the HMN to engage with trusted content, created by an experienced team of medical journalists and clinicians. 

Expertscape uses a proprietary algorithm to identify the most knowledgeable physicians in the world by specific disease states. This 100% objective process identifies and ranks experts based on published scientific articles, not on patient rankings, search results or other subjective methods. Expertscape allows physicians to identify the real medical experts for referrals and consults by disease and patients to find options for a second opinion. The results can be sorted by geographic location and medical center so nearby physicians are easy to identify. Expertscape already has significant organic traffic, which will grow faster as part of this partnership.

“We are excited to bring Expertscape’s unique product to the healthcare professionals that visit the Haymarket Medical Network” said Jim Burke RPh, General Manager at Haymarket. “Expertscape is a truly unique tool that can help our readers find options when they need to refer a difficult-to-treat patient to a specialist. As medicine continues to become more and more specialized, it’s critical to find the right expert as soon as possible to start effective treatment early, and Expertscape does just that.”

“Our strategic partnership with Haymarket, and to be part of the Haymarket Network, is an exciting step for us. The combined potential of our two companies will enable us to deliver valuable services for our customers,” said Brendan McAdams, Chief Business Officer at Expertscape. “As a company intently focused on recognizing and celebrating medical expertise and knowledge, we are particularly excited by the opportunity to work closely and strategically with Haymarket’s team to create innovative new services as a direct result of our combined capabilities and assets.”  

The partnership brings together two teams that work every day to improve patient outcomes in unique ways. Haymarket brings a highly engaged audience and marketing capabilities to Expertscape’s unique and objective ranking algorithm. Allowing the visitors to the HMN to engage with Expertscape is a win-win situation for both patients and medical professionals.

About Haymarket Medical Network

Haymarket Medical Network reaches healthcare practitioners through a multichannel environment that includes more than a dozen unique brands offered across multiple formats – web, app, print and live events. Its inter-connectivity allows users to move from brand to brand to discover the relevant content they need to make practice-related decisions. Included in the network is the renowned drug database MPR, continuing medical education company myCME, as well as an expanding portfolio of websites that deliver news and feature content targeting specific therapeutic areas such as Cardiology Advisor, Infection Disease Advisor, Oncology Nurse Advisor and more. To learn more, visit www.haymarketmedicalnetwork.com.

About Expertscape

The Expertscape medical search and ranking solution uses objective algorithms and the peer-reviewed publications of the NIH PubMed database to identify the most knowledgeable and experienced doctors and medical institutions across over 29,000 specific topics, stratified by geography. This enables healthcare consumers and physicians to quickly and easily find knowledgeable specialists for difficult or serious medical issues. Expertscape defines an expert as those who have published peer-reviewed research in the science, therapies, and complications for a specific medical topic. To learn more or search on any medical topic, visit www.expertscape.com.

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For more information, contact:

Kelley Slavik, Communications Manager

kelley.slavik@haymarketmedia.com

NACE Awarded Accreditation with Commendation by ACCME

Plantation, FL – April 2, 2020 – The National Association for Continuing Education (NACE), a part of Haymarket Media, Inc., has been reviewed by the Accreditation Council for Continuing Medical Education (ACCME®) and awarded Accreditation with Commendation for six years as a provider of continuing medical education (CME) for physicians. This is the highest level of accreditation awarded by the ACCME.

Accreditation in the ACCME system seeks to assure the medical community and the public that NACE delivers education that is relevant to clinicians’ needs, evidence-based, evaluated for its effectiveness and independent of commercial influence.  

In order to achieve accreditation, providers must participate in a rigorous process demonstrating that activities are developed in accordance with 13 ACCME criteria and the standards for commercial support. The designation of accreditation with commendation further pushes providers to achieve an additional 8 criteria that advance interprofessional collaborative practice, address public health priorities, create behavioral change, show leadership, leverage educational technology and demonstrate the impact of education on healthcare professionals and patients.  

“This is quite an accomplishment and a testament to our innovative and driven team,” said Michelle Frisch, Vice President, Operations. “It is our mission to provide education that has a meaningful impact on the clinicians we serve and improves the health and safety of their patients. We are proud to be recognized for our work and look forward to developing additional CME resources for our learners.”

For more information regarding NACE or to register for current CME activities, please visit: naceonline.com. 

About NACE

An award-winning provider of continuing education, the National Association for Continuing Education (NACE) offers live conferences in over 40 cities and enduring programs to engage learners and increase their knowledge, competence and professional performance with the most up-to-date, science-based information on a variety of topics. NACE was awarded Accreditation with Commendation by the ACCME and is an approved provider of continuing education by the American Association of Nurse Practitioners.  www.naceonline.com 

About Haymarket Media, Inc.

Haymarket Media, Inc. creates award-winning specialist content and services for b2b international audiences. With more than 25 marketing-leading brands, Haymarket offers unmatched expertise and insight through balanced, relevant, original content in the healthcare and business media industries. Our brands connect people and communities across digital, mobile, print and live media platforms.

Haymarket is home to highly regarded healthcare brands such as: Clinical Advisor, MPR and Haymarket Medical Education, as well as the esteemed business media titles PRWeek and Medical Marketing & Media.

Haymarket Media, Inc. is the US division of Haymarket Media Group headquartered in the UK. For more information, please visit www.haymarket.com.

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For more information, contact:

Kelley Slavik, Communications Manager

kelley.slavik@haymarketmedia.com

The American Academy of Family Physicians and Haymarket Medical Education Partner in an Unprecedented Education Collaboration

Exclusive, Preferred Partnership Leverages Complementary Strengths to Enrich Continuing Medical Education for Family Physicians

LEAWOOD, Kan. & PARAMUS, N.J.–(BUSINESS WIRE)–The American Academy of Family Physicians (AAFP), one of the largest medical specialty societies in the United States and an Accreditation Council for Continuing Medical Education (ACCME)-accredited provider with commendation, and Haymarket Medical Education (HME), an ACCME-accredited provider of continuing medical education (CME), have entered into an exclusive 2-year partnership to augment the breadth and depth of CME created specifically for the family physician.

An unrivaled partnership in the continuing education industry, the agreement was facilitated by the HME Center for Collaborative Partnerships and is designed to unite HME’s excellence in the design, development, and implementation of education for healthcare providers (HCPs) with AAFP’s unique expertise and insights into the needs of AAFP’s 134,600+ members as the largest medical society dedicated solely to primary care.

“With its stellar reputation for innovative education design, distribution, engagement, and improved outcomes, we know HME is uniquely qualified for this initiative,” says Clif Knight, MD, CPE, FAAFP, AAFP Senior Vice President for Education. “HME is strongly positioned to help AAFP enhance the fulfillment of its mission to develop and offer quality, certified continuing education activities to the AAFP membership, and we look forward to a successful collaboration with HME.”

To create CME designed specifically for the family physician, HME will look to AAFP for insights and data points surrounding the educational and clinical needs of family physicians—relative to content planning, faculty identification, and learner recruitment—as the organizations jointly plan education programs and related grant proposals seeking support to fund educational initiatives.

“The AAFP/HME partnership is a significant development in the world of continuing education, as it will deliver education to family physicians that has been developed with and sanctioned by the AAFP, while also providing a robust opportunity for independent medical education commercial supporters and other HME partners to support this important audience,” says Caroline Pardo, PhD, CHCP, FACEHP, General Manager for HME. “With 20% of total US medical office visits each year administered by family physicians, it’s critical these clinicians have access to high-quality, relevant education to provide their patients the best care.”

“The AAFP/HME partnership will augment the vital educational content that AAFP continues to provide to its members through its ongoing activities, such as the annual Family Medicine Experience [FMX] and the National Conference of Family Medicine Residents and Students, which AAFP will still manage separately from the partnership,” says Scott Scire, Vice President of Educational Strategy and Head of The Center for Collaborative Partnerships for HME. “HME will bring new, innovative, educational formats to the partnership.”

To learn more about the AAFP/HME partnership, see the FAQ summary.

About the American Academy of Family Physicians

Founded in 1947, the American Academy of Family Physicians represents more than 134,600 physicians and medical students nationwide, and it is the only medical society devoted solely to primary care. Family physicians conduct approximately 1 in 5 of the total medical office visits in the United States per year—more than any other specialty. Family physicians provide comprehensive, evidence-based, and cost-effective care dedicated to improving the health of patients, families, and communities. Family medicine’s cornerstone is an ongoing and personal patient-physician relationship where the family physician serves as the hub of each patient’s integrated care team. More Americans depend on family physicians than on any other medical specialty. To learn more about the AAFP and family medicine, visit www.aafp.org/media.

About Haymarket Medical Education and myCME™

Recognized as a global leader of continuing education, HME and its sister website myCME reach 2.2 million HCPs across multiple specialties with relevant, engaging, and practical education that positively impacts clinical performance and patient outcomes. HME is an ACCME-accredited provider of CME. To learn more, visit Haymarketmedicaleducation.com or www.myCME.com.

Contacts

Scott Scire
HME Center for Collaborative Partnerships
scott.scire@haymarket.com
908.432.2146

2 Minute Medicine to license peer-reviewed medical news to Haymarket Media in new multi-brand partnership

BOSTON, MA AND NEW YORK, NY (PRWEB) JANUARY 05, 2018

2 Minute Medicine, Inc., a global award-winning medical news publisher and content licensing group, is pleased to announce a multi-brand content licensing partnership with Haymarket Media, Inc., an international award-winning publication and communications company. 2 Minute Medicine® will provide Haymarket Media’s market-leading U.S. healthcare brands, including MPR, The Clinical Advisor, and multiple specialty brands within the Haymarket Medical Network, with 2 Minute Medicine’s curated medical news written by practicing physicians and health professionals. The partnership is live as of this announcement.

“Licensing our peer-reviewed medical news, written by practicing physicians and health professionals, to Haymarket Media will broaden their service offerings while accelerating 2 Minute Medicine’s mission of objectively and responsibly informing health practitioners and the public of the latest high-impact medical research,” said Marc D. Succi, MD, 2 Minute Medicine® Editor-in-Chief and physician at Harvard Medical School and Massachusetts General Hospital. “We are pleased to share our mission of providing accessible and evidence-based medical news to clinicians and the public to the betterment of patient care. This partnership is a seamless cultural and business fit”. 2 Minute Medicine® syndicates its content through the proprietary 2 Minute Medicine Syndication Engine.

“Providing timely, evidence-based information and clinical resources has been the mission of the Haymarket Medical Network for over 32 years. Led by a team of physicians and pharmacists, our brands provide relevant news and content that hundreds of thousands of healthcare professionals have come to rely upon daily. This partnership with 2 Minute Medicine® is another exciting step in Haymarket’s commitment to deliver timely content to healthcare professionals, with the goal of improving patient outcomes.” Said Jenny Ko, PharmD, a pharmacist and Vice President of Specialty and Primary Care Markets for the Haymarket Medical Network.

2 Minute Medicine® will provide their original, curated, high-impact, and peer-reviewed medical news to general and specialty Haymarket brands including MPR, The Clinical Advisor, Cancer Therapy Advisor, The Cardiology Advisor, Endocrinology Advisor, Infectious Disease Advisor, Neurology Advisor, Oncology Nurse Advisor, Psychiatry Advisor, Pulmonology Advisor, and Renal and Urology News.

About 2 Minute Medicine, Inc.

2 Minute Medicine® is a global award-winning and physician-led medical media and syndication company originally founded out of Harvard Medical School. 2 Minute Medicine’s content is carefully curated, written, and peer-reviewed by practicing physicians and health professionals from top hospitals and medical universities who have clinical and scientific expertise in their field of reporting. The 2 Minute Medicine® Syndication Engine leverages technology to license 2 Minute Medicine’s medical content to publishers, brands, hospitals, libraries, universities, pharma, biotech, and many more companies around the world. The 2 Minute Medicine® Physician Press™ publishes staple textbooks for medical professionals, including their popular series, “The Classics in Medicine™”. While the publishing group and content syndication network is broad, the mission is simple – to provide objective medical news, written by practicing physicians and health professionals, to inform and improve patient care.

About Haymarket Media, Inc

Haymarket Media, Inc, creates award-winning specialist content for international audiences. The company has 72 market-leading brands in 15 offices across six countries, connecting people and communities across digital, mobile, print and live media. Although Haymarket’s portfolio is diverse, its philosophy is the same across borders and markets: deliver brand experiences that truly meet the needs of audiences and clients. It is this uncompromising focus that has earned the trust of millions worldwide. In the U.S., the Haymarket Medical Network reaches healthcare practitioners through more than 15 unique brands including: MPR, The Clinical Advisor, Cancer Therapy Advisor, The Cardiology Advisor, Endocrinology Advisor, Clinical Pain Advisor, Dermatology Advisor, Infectious Disease Advisor, Oncology Nurse Advisor, Neurology Advisor, Psychiatry Advisor, Renal & Urology News, Rheumatology Advisor, Medical Bag, and the ONA Navigation Summit.

The network benefits from its inter-connectivity, allowing healthcare practitioners to move from brand to brand to discover the relevant content they need to make practice-related decisions.

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